The ABC Team: Application & Guidelines

February 28, 2015 Filed Under: Team ABC 31 Comments

team abc

I’ve announced this on my other pages already earlier this week, but this post should give you a clearer idea of what it takes to be part of #TheABCTeam. So do take time to read through everything before you send in your application!

As most of you know, I do (a lot of) work for my personal brand, Abbey Sy / ABC. There’s Type by ABC, Learn by ABC, Made by ABC, and this blog, Le Rêveur. I don’t even know how to quantify my workload – it’s just a lot, in general (if you follow me on Twitter, you know what I’m talking about).

ABC Team

Type by ABC

I do hand lettering work for various personal, freelance & collaborative projects, as well as project planning, management and dealing with client services. My portfolio is currently housed at Behance.

Learn by ABC

I organize and conduct workshops on basic hand lettering for interested students and enthusiasts, as well as manage the logistics and operations for each workshop. More information about Learn by ABC here.

Made by ABC

I create branded merchandise (paper products, mostly) that I sell at art fairs and bazaars in Metro Manila. I manage all operations from conceptualization of designs, accounting to handling and distribution, as well as social media marketing and promotions. View the 2014 Made by ABC collection here.

Le Rêveur

This blog (+ my previous Tumblr account) is a repository of basically everything work (above mentioned ones), art and travel-related in my life. Apart from managing the website itself, I create the content framework and editorial calendar for each month as well as conceptualization of ideas, photography, art direction, copywriting and editing of each blog post.

If you think about it, I am pretty ambitious to claim that I can do everything on my own. Truth is, I can’t. I’ve recently hired Tricie to help me sort things out (as my manager), and while that in itself has helped me gain a clearer sense of direction towards work, I personally feel that I need another helping hand (i.e. interns!) with my projects.

So why am I getting interns?

(I actually don’t want to call it that way because it sounds so hierarchical. But for formality’s sake, let’s go with interns for the meantime. LOL.)

Apart from the main fact that yes, I need help – I also want to train young girls to realize their own potential as creative individuals. Based on personal experience, it was hard for me because I never had someone to mentor me and see my progress (most of it was done on my own terms, and it was all trial and error) when I was starting out as a blogger/letterer. With that, I personally want to reach out to people who are driven enough to build their goals around their passions and dreams through this internship + mentorship program.



Positions Available: Visual Assistants

I am looking for FOUR (4) Visual Assistants: two (2) for photography, one (1) for art direction and one (1) for copywriting.

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  •      Age range: 16-21 years old, girls (only)
  •      Residing in Metro Manila (preferably north)
  •      Goal-oriented, hardworking & passionate creative individual
  •      Proficient with either photography, art direction or copywriting
  •      Knowledgeable with Adobe Photoshop (and/or Illustrator, InDesign & Lightroom), Microsoft Office (Word, Powerpoint, Excel), Dropbox, Google Drive, among others
  •      Available once a week (for team meetings) and on selected weekends (for workshops)
  •      Must be independently capable (can produce outputs on her own) and at the same time, flexible as a team player (willing to work with a team)
  •      Must be able to deliver quality work output given tight deadlines (e.g. 3-4 days)

     Photo-based Visual Assistant

This position is for the IG-feed conscious girls, those who don’t mind lugging around their DSLR cameras basically everywhere, has a fascination for color adjustments, saturation, VSCO Cam (LOL), and finds enjoyment in capturing everyday moments.

As a photo-based visual assistant, you will be working closely with me on events and workshop documentation and coverage, as well as visual content creation for my creative lifestyle blog.

You must be skilled with the following:

  •      Photography (plus points if you’ve done event documentation and shoots before)
  •      Art direction and content conceptualization (especially for still life, portrait & food photography)
  •      Post-processing (plus points if you are comfortable working with Lightroom)


I am looking for someone who has a genuine eye for detail, a passion for photography and is visually driven. I also require these assistants to be efficient in submitting quality work output under a strict deadline (especially when it comes to photo documentation).

Art-based Visual Assistant

This position is for the Pinterest, Behance and DesignTaxi lurkers and addicts (!), design geeks (who are comfortable talking about leading and kerning in daily conversations, lol) and future creative visionaries.

As an art-based visual assistant, you will be in charge of creating key visuals for projects and events. You will be working closely with me and will be tasked to come up with mood boards, concepts, layouts and ideas for ABC projects.

You must be skilled with the following:

  •      Art direction and conceptualization
  •      Adobe Photoshop (and/or Illustrator)
  •      Layouting (plus points if you are comfortable with Adobe InDesign)


I am looking for someone who is innovative and forward thinking when it comes to design conceptualization and idea generation (read: you have be full of ideas). And if you are completely OC with creative work, layouts, and aesthetics, this is definitely for you.

Copy-based Visual Assistant

This position is for the aspiring bloggers and writers out there who constantly write about basically anything that is of their interest. If you’re that girl who loves writing on your diary, blogs regularly or tweets a whole lot of humorous and witty statements on a daily basis, this is for you.

As a copy-based visual assistant, you will be tasked to churn out copy for specific projects and events, as well as helping me in curating and doing copy for blog posts and social media posts. You will be working closely with Tricie (for clearing of work and for mentorship as well) and the art-based visual assistant for majority of your work projects (partners-in-crime!).

You must be skilled with the following:

  •      Creative & feature writing (e.g. articles, blog posts etc.)
  •      Social media content writing (e.g. tweets, FB page posts, etc.)


I am looking for someone who has a distinct writing style and is able to adapt to various key messaging components (i.e. how to properly promote and advertise via Twitter, Facebook etc). It is mandatory that your proofreading skills are A+, as well as your ability to come up with various copy studies following a central idea or theme.


Scope of Work

Being a part of Team ABC will give you an opportunity to handle project efficiently and professionally. In a nutshell, you guys will be working on Learn by ABC workshops, future events (during the time period of your internship program) and Le Rêveur.

You will be working individually on minor projects (i.e. when I need specific deliverables from one of you) and as a team on major projects that need consolidated outputs (i.e. a comprehensive blog post that involves photography, art direction and copy). I will be 100% hands on with all the activities and work that you will be doing, so don’t worry, you’re in good hands and I won’t leave you hanging.

Think of it this way – I’ll be your “ate” (ha, Ate Abbey now finally makes sense!) aka big sister and I will be supervising your work behavior, as well as oversee your performance throughout this program.


As part of team ABC, you will not be paid monetarily – but we will do our best to provide you with a well-rounded worthwhile experience throughout the duration of the internship + mentorship program. Tricie & I created a mentorship program that will cater to your specific needs as a creative individual. The mentorship program is aimed at helping you in achieving your personal goals – which will be the compensation you will acquire by being a part of team ABC.

The program we created is designed to help you hone your skills specifically in hand lettering (of course), blogging, personal branding, business management and operations (plus digital marketing and such), and a bit of organizing/goal-setting (#OChits – I’ll try to help y’all out on this) through one-on-one mentorship, as well as through the outputs you will be doing (see, told you I’m channeling Ate Abbey here).

Basically: you help me, I help you. That’s how we’ll be coursing through the program – we’re hand in hand in working towards becoming better versions of ourselves.

And if you need school credit for this, I’m willing to sign your certifications. :)


Once you’ve read through everything here and made up your mind (please make sure you do and you get your parents’ approval), please fill up the online application form here:

Application period: February 28 to March 5, 2015

Internship duration: April to July 2015

We will be screening all the applications and filter out our top picks (which will be announced on March 7). From there, we will be conducting face-to-face interviews with the top applicants and eventually choose the 4 interns we will be hiring.

You have to know that as a creative, my standards are pretty high. I’ve learned this the hard way, which is why when it comes to work efficiency and output, I am pretty much over the top OC with everything that goes on with my ABC work.

If you feel that you are equipped with the skills and qualifications I am looking for, then do give it a go. I wish you all luck and I am looking forward to working with you!


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31 Responses to “The ABC Team: Application & Guidelines”

  1. Hawwa [It Was Lovely Reading You]
    February 28, 2015 at 6:28 pm

    All I can say is. I WISH I LIVED IN MANILA RIGHT NOW. But hey, good luck to everyone who applies!

  2. Abbey
    February 28, 2015 at 8:05 pm

    Wish you could teleport here, HAHA. Good luck to them, yes!

  3. Elaine
    February 28, 2015 at 7:53 pm

    omygod i’m sorry i accidentally posted my application to your comment box. this is so embarrassing. i was using my phone then i accidentally sent my application here.

  4. Abbey
    February 28, 2015 at 8:05 pm

    Don’t worry I deleted it :) Please apply on the link I specified on the post. Thanks Elaine!

  5. Arielle
    February 28, 2015 at 9:14 pm

    *sings* Hey now, hey nooooow! This is what dreaaaaams are made of!

    Now I must apply!

  6. Abbey
    March 1, 2015 at 12:28 am

    HAHA. Saw your application. Good luck Arielle! :)

  7. Maine
    March 1, 2015 at 10:52 am

    Calling your interns Abbey-bies from now on. Haha!

  8. Abbey
    March 1, 2015 at 4:48 pm

    HAHA. Alternate spelling: A(baby) lol thanks for offering to be a guest mentor :P labyu

  9. Mae
    March 1, 2015 at 3:11 pm

    Hi Ate Abbey! I was wondering, am I allowed to apply even though I’m 15 years old as of now? But I’m turning 16 this May, does that count? :)

  10. Abbey
    March 1, 2015 at 4:47 pm

    Sure :)

  11. Angel
    March 1, 2015 at 5:01 pm

    I want to join but I don’t live in Manila :( Good luck to those girls who joined anyway :)

  12. Gavriel
    March 1, 2015 at 8:53 pm

    hey, can i ask what paints/watercolor brands are those 2? (the one with round pan and the one with square pan) thanks!

  13. Abbey
    March 1, 2015 at 11:10 pm

    Round pan – Prang
    Square pan – Daler and Rowney

  14. Jane
    March 1, 2015 at 9:44 pm

    I’m 26, but I want to apply. Is that okay? :)

  15. Abbey
    March 1, 2015 at 11:09 pm

    I am only looking for 16-21 year olds, as mentioned in the post. Sorry!

  16. Zoë
    March 1, 2015 at 9:45 pm

    Hi, just a question about the copy-based visual assistant slot. Are we required to know how to use Photoshop or is creative writing a skill worthy enough for it? O: ((:

  17. Abbey
    March 1, 2015 at 11:09 pm

    Creative writing should be good enough already :) We’ll train you with Photoshop and other skills.

  18. Chester
    March 2, 2015 at 1:43 pm

    Good luck to all (and the future) ABC Team! <3

  19. Abbey
    March 2, 2015 at 6:16 pm

    Good luck din to me HUE HUE HUE haha thanks Chester <3

  20. Odee
    March 3, 2015 at 6:18 am

    I AM SO INGGIT!!! :'(
    lols more power to you Abbey and your future team! You go, girls! :D

  21. Abbey
    March 4, 2015 at 12:02 pm

    Haha salamat Odee!

  22. Trysha
    March 3, 2015 at 8:12 pm

    Wohoo ~!! Good luck to all applicants! (trying my luck too hihi ^_^)

  23. Abbey
    March 4, 2015 at 12:02 pm

    Good luck! :)

  24. TINE
    March 5, 2015 at 12:47 am

    Kailan announcement ng mga napasok sa team mo? :)

  25. Abbey
    March 5, 2015 at 11:48 am

    Friday but we’ll e-mail the top 20 people. So if you don’t receive an e-mail, that means you’re not part of the roster. :)

  26. Mara
    March 5, 2015 at 5:52 pm

    I just sent an application! I hope I’m not too late!!!

  27. Abbey
    March 5, 2015 at 9:04 pm

    Nope just in time! Good luck :D

  28. Katrina
    March 21, 2015 at 7:26 pm

    Have you already chosen the applicants? :)

  29. Abbey
    March 21, 2015 at 11:46 pm

    Yup. Emailing them on Monday!

  30. Jeanne Clare Colina
    March 20, 2016 at 10:24 pm

    Good evening, Ms. Abbey!!!
    Do you accept interns for this year? Hoping for your reply :)

  31. Abbey
    March 21, 2016 at 1:43 pm

    Hi Jeanne!

    Sorry, not for this year. :) Thanks for the interest though. All the best!